How we help
Make your mission impossible to ignore
You’re doing work that matters. But if the people you need to reach can’t understand it, feel it or act on it, even the best mission falls flat.
We work with not-for-profits to turn complex programs, impact data and sector jargon into content that connects. Website copy, grant applications, annual reports, donor communications, internal updates — we help you find the words that move people.
Say more with less
NFP audiences are wide and varied. You’re writing for frontline workers and board members, major donors and community members, government funders and the general public. Often in the same document.
We help you cut through that complexity without dumbing things down. Content that’s clear respects your reader’s time and gets out of its own way.
Your mission is powerful. Your communications should be too.
Our approach
Orientation
We start by agreeing on how we'll work together. We map your key audiences and channels, define timing and align on priorities before a word gets written. No surprises.
Discovery
Using workshops, interviews, surveys and a document scan, we build a genuine understanding of your audiences, your organisation's voice and the content challenges you're trying to solve.
Delivery
We synthesise our findings and deliver what your project needs. That might be a content strategy, a suite of communication templates, website copy, annual report content, grant writing support or an internal communications framework.
Support
Need ongoing capacity? We can provide ongoing content expertise through TNC Surge.
Who we've helped
Case studies
Messaging architecture for the Actuaries Institute
The Actuaries Institute came to us with a business goal to increase advocacy amongst existing associates and drive recruitment.