Can you prove your website is accessible? Soon, you’ll need to
Proposed DDA changes will reverse the burden of proof – agencies must prove accessibility, not users prove discrimination. Here’s what you need to know and do now.
Do you need a separate website?
To build a separate website or not to build a separate website – that is the question.
Making your pages easy to find: how many clicks to get there?
If you’ve ever planned a website, you’ve had to decide how you’ll link the pages together. Should everything be right there on the homepage, or should you break it into stages?
Why your digital agency needs a content partner
You’ve seen it so many times: your agency invests skills and time in designing and building a website, but it’s missing good content.
What’s the right amount of information for your site?
The information overload question often comes up when I run web writing workshops. We’ve all seen sites where the homepage is three miles long. But the other extreme won’t work either. Your website must have more than a logo and a phone number.
Top ten tips on writing for the web
The best web content is like an ambassador for your business. It carries your messages out into the community, builds your reputation and wins over your ideal customers. Here are some of the tools and techniques I use.